Essential Components of Business Proposal

Business proposal is written to prospective client to obtain a particular job. You can submit a business proposal to obtain business from a large corporation or government bodies.

Business proposal has two primary types namely solicited business proposal and unsolicited business proposal. A solicited business proposal is requested by the potential client to seek an outside company to fulfill a project. Your proposal will be responded to an open bid placed on the market such as request for proposal or RFP. This client will choose the best business proposal that is suited to their needs. Unsolicited business proposal on the other hand is not requested by the potential client. You can submit unsolicited business proposal if you want to do business with other companies. A win business proposal should meet the client’s need.

A successful business proposal has essential components:

• Solutions

Your business proposal should provide presentation that shows the solution that will solve the problems.

• Benefits

It should provide a list of benefits that your business proposal offers. These benefits should meets the needs of the client.

• Evidence

It should show samples and evidence that you can deliver a best job for your client.

• Reliability

Your company should be reliable and trustworthy in order to get the trust of your prospective client. You should have license to operate your business and your team or people are qualified to do the jobs.

• Language

Use simple language that can be easy to understand. Do no use complicated words.

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Coffee Shop Sample Proposal

Proposal is written to propose or give suggestion something for acceptance.

What to Include in your Coffee Shop Proposal

  • The location for your Coffee Shop

The location is one of the most important factors in order to have successful business venture. It defines the possible type of customer. Location should be near in school and offices such as inside malls or terminals. Location should be accessible to everyone. Also, location should have a parking area for the customers.


  • Concepts of your coffee shop and products

Concepts should be appealing to your target audience.  If your target audience is student, it should be related to their field of studies. Sample concepts are such as Science Laboratory Concepts where you use test tubes as your glass or Art concepts wherein students can have an area wherein they will be able to paint or create an art.


  • Name of your proposed Coffee Shop

The name of your coffee shop should be related to your concepts.


  • Amount of capital needed

Includes how much capital is needed in order to


  • Business permits

List a requirements needed for the coffee shop business.


  • List of recipes and menus

Provides a list of recipes and menus you are going to sell in your coffee shop including the drinks you are going to serve as well as the main dish or main menu.


  • Product Suppliers

Includes the suppliers of your ingredients or you are going to purchase or buy it a low cost with great taste.


  • Employees and management

Worker of your coffee shop can compose of 2 to 4 workers or employees.  One is in the cashier, the other one will be the server and other will prepared for the food. Also, it should have a manager that will monitor the daily income of the coffee shop and manages the finances and expenses of the business.


  • Projected income

The forecast daily and monthly income should be included. Balance sheet and income statement can be attached to your proposal as well as the cost-benefit analysis.

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Sample Car Insurance Proposal

Motor Car Proposal

Here is our proposal for you newly purchase vehicle:

Risk Factors:

Type: Motor Car Insurance
Assured: Ronald H. Santos
Plate No. Brand New
Unit: 2017 Isuzu mu-X 3.0 LS-A 4x2AT BluePower
Participation: 3,000


Own Damage/Theft
• Sum Insured: Php 1,598,000.00
• Premium: 15,980.00

Acts of Nature
• Sum Insured: Php 1,598,000.00
• Premium: 7,990.00

Bodily Injury
• Sum Insured: Php 200,000.00
• Premium: 510.00

Property Damage
• Sum Insured: Php 200,000.00
• Premium: 1,320.00

Total Premium: Php 25,800.00
DST: Php 3,225.00
VAT: Php 3,096.00
LGT: 51.60

Total Amount Due: Php 32,172.60


For inquiries, please call and look for Ethel at 091645774.

Thank you and best regards,

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Franchise Proposal Writing Tips

Franchise is proposal is one of the requirements to apply a franchise for a particular business. It should contain necessary information to get the attention of the franchise owner. You should prove that you have the capability of running a successful business franchise. You should provide information such as your market knowledge, marketing skills, and financial background so that the franchise owner will evaluate you as potential franchise operator.

Here are some tips on writing franchise proposal:

• Know the requirements of the franchise

Franchise owner will provides requirement in order to avail his franchise including scope, benefits and funding requirements for the franchise as well as the training and experiences needed. Review each item and make sure that your proposal meets all these requirements.

• Develop an outline

Based on the requirements, make an outline that covers all the criteria. These outline may contains executive overview, managerial skills, marketing plan and analysis, financial projection, and organizational structure.

• Discuss Overview

Overview should provide information the approach you may plan in running the franchise. It outline experiences that will bring success in running the business such as the market potentials and competition in the area and the level of risk and financial forecasts for the startup and growth phases of the business.

• Share your experiences

Franchise owner should know your knowledge and skills. You may own or manages small business. Provide your experience in a short resume and achievements that are related to your franchise proposal.

• Introduce your team

If the franchise needs a management team, includes the resume of each member. Skills, knowledge, education, and other details relevant to your franchise should be included in the resume.

• Explain market potentials

Assure that there is a market potential in your area. Describe the existing demands in your area, list of competitors and demographic profile of the target market.

• Provide financial projections

You should show your financial forecasts such as initial investments, operating expenses and potential income. Also, the owner wants your financial position including personal net worth and your liquid assets.

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Business Loan Proposal Tips

Business loan is achievable depending on how you prepare since planning and preparation are the key success of getting business loan. This business loan is use for starting a new business, business expansion or business modification. The success of applying for the loan is in your hands on how you will provide information that needed by the lender.

Here are some tips on how to have successful business loan tips:

  • Prepare for the current business records if you have existing business.
    Lender will look at your business records such as business credit, tax returns, profit and loss report, balance sheet, current debts and business assets. If you plan to open new business or start-up loan, prepare for projected business records.
  • Make a Business Plan
    Every business needs a business plan to ensure that your business will be successful. It should provide information such as the money you need, business expenses and payback period. A business plan is a document which contains the details on how a business achieves its goals such as a written plan for marketing, financial and operational details.
  • Prepare for question about credit, collateral, and capital
    The lender will make sure that you have collateral when applying for a business loan. The lender will ask the asset that you will pledge to secure the loan. Also, they ask about your credit information.

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How to Make a Proposal

Proposal is a plan, suggestion or idea that forward for consideration. Also, a proposal is a written document that offers a solution to a particular problem.

Proposal can be categorized into two types namely solicited proposal and unsolicited proposal.  Solicited proposal is begin with a request for a proposal (RFP) since many companies requested proposal for potential supplier and other needs. While unsolicited proposal is written to offer something such as selling something or proposed an idea or solution to a existing problem.

The following are 5 sections of proposal:

  1. Introduction

This is the first part of your proposal so this should get the attention of the reader. This should establish the rapport with your reader and begin with the issue and set for the next section.


  1. Problem

Define the problem and state clearly so that the reader understands that there is a need for a proposed solution. In this way, the writer should convince their reader that the proposed idea, product or services is necessary.


  1. Solution

In this section, the proposed solution to the existing problem is presented. The proposed solution should describe clearly and explain how to be able to solve the problem. You can provide data and information related to the proposed solution.


  1. Cost/Schedule

It contains the total cost of the proposed solution as well the duration of the project.


  1. Summary

It needs to summarize the major points in your documents and leave your reader a final

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Business Proposal Outline

Business proposal is a written to offer particular product or services to potential client. It is consider one of the critical documents because you have to convince your potential client so it is important to make a business proposal outline to use as guide to your writing.

Here is a sample business proposal outline:

I. Title Page

It contains the title of your business proposal, company name, date, etc.

II. Executive Summary

It provides the summary of a problem being solved, proposed solution, market, competition and financial highlights. Keep it simple and brief that your audience will be able to have an idea about your business proposal. It should get the attention of your audience in order to further read other details and make it interesting.

III. Description of Products and Services

Show the problems to you client and describe your proposed solution. Provide the benefits as you define the products you are selling or services you are offering.

IV. Market Analysis

It contains your market such as the type of customer you are looking for as well as the market trends. Describe also the competitors and know if there is still a room for you. It also explain the market trends, market needs, market growth, target customer, future markets, competitors, etc.

V. Strategy and Implementation

It describes the marketing plan, sales plan, location, facilities, technology as well as the equipment to be used.

VI. Financial Analysis

This section provides the projected profit and loss, cash flow tables as well as the assumptions you are making. Highlights the budget need to launch your business proposal. In addition, a balance sheet, sales forecast and break even analysis can be included in this section.

VII. Company Profile

It includes the company history, company vision and ownership. Also, it contains information about organization of your business as well the member of your management team.

VIII. Reference

It provides the list of references used for your business proposal.

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What is request for proposal

A request for proposal is a document that solicits by an organization, company or agency interested for services, products, potential supplier, assets to submit a business proposal

A company, agency or organization will issue a request for proposal (RFP) when they are interested for services, products, or potential supplier. This request for proposal is (RFP) or request for quotation (RFQ) is also display for the public and different companies bid on the work or job with competitive prices. It is a waste of time if there is no bids at all so it is necessary to prepare request for proposal (RFP) correctly.

Here are the following tips in order to have a successful RFP:

  • Know what you need and what you like.
  • Specify the requirement you need for the proposal. It is important that you will specify all the requirement based on your wants and needs.
  • Organize the document. Make an outline to have an organized document. By writing an outline, you can see the different section for your document such as introduction, requirements, selection criteria, timelines and process. T
  • Write an introduction section. In this section, you will explain the purpose of your RFP for your potential bidders.
  • Explain the requirements. This will describe the requirements you need for your business.
  • Selection criteria. Provide information how you will choose the winning bid
  • Provide information how, where, and when to submit RFP

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Office Sample Proposal

To: Ms. Ana Grace Cayco
Accounting Manager
Accounting Department

From: Diana L. Zubiri
Subject: Printer for Each Human Resource Department

Date: June 11, 2003


This documents intent to request for printer for Human Resource Department to be used in printing employee’s record.


  • To produce report anytime
  • To minimize time
  • To save money from overtime pay


Since Human Resource Department has no printer, employee from HR department will go to other department to be able to have office reports such as employee’s records. Sometimes it takes time to be able to produce report because other department also using their printer for their report.
Time wasted on waiting for the printer to be available.


The company should provide printer for each department particularly the HR department. In this the clerk will have more time working that waiting for the printer in other departments.


It will minimize the time of employee waiting for other’s department printer. In this way, overtime pay will be lowered. Other benefits include providing report in easy and faster way. Reports can be delivered anytime.


The company will always get up to date report from Human Resource Department since they have their own printer. Also, the company may save money for overtime of employees of HR Department.

Prepared by:

Diana L. Zubiri
HR Manager

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Bayad Center Franchisee

Bayad Center makes bills payment convenient for most Filipinos because there is no need to line up for house since there are hundreds of Bayad Center outlets nationwide and it makes easy to pay bills in your cable, internet, utility bills and even your credit card bill.

Bayad Center is pioneer in the Philippines in the industry of outsourced payment collection and established in May 1997 and know originally as Payment Collectin Services.  It is presently owned by Manila Electric Co. (Meralco) and is part of the Metro Pacific Investments (MPI) group of companies under Manny V. Pangilinan. Also, it recognized as a leading player in the global outsourced payment collection, money remittance, e-loading and application acceptance. Bayad Center offers bills payments, remittance, business service and E-loading services.

Here is some information about franchising Bayad Center

The franchise fee will be Three Hundred Fifty Thousand Pesos (Php 350,000.00) for a term of five (5) years plus 12% VAT. Other investment costs are equipment, site renovation and a cash bond. The cost of equipment is approximately Php 120,000.00 and the site renovation will be approximately Php 150,000.00 while the cash bond will be Php600,000.00. Support from head office such as training, constant feedback and marketing activities will be included in the franchise fee. The minimum floor space for Bayad Center si 15 sqm.

The franchisees earn a fixed amount per transaction processed in the Bayad Center.  In case of bills payment processing, Bayad Center franchisees get Php5.00 to Php7.50 per paid bill.

Here are companies that accepted bills payments in the Bayad Center

  • Globe Telecom
  • Digitel, PilTel, BayanTel, Subic Telecom, PT&T
  • PhilHealth
  • Pagibig
  • Maynilad, Manila Water and other water companies (Laguna Water, Subic Water, Silang Water, BP Water Works, etc.)
  • Smart Communications, Sun Cellular, and PLDT
  • Meralco (and other regional power companies such as Visayan Electric Co., PANELCO, Beneco, Davao Light, APEC, etc.)
  • Social Security System (SSS)
  • National Statistics Office (NSO)
  • Land Transportation Office (LTO)
  • Cebu Pacific, Philippine Airlines, Air Asia
  • SkyCable, Cignal, Global Destiny, MyCATV
  • PhilamLife, Manulife, SunLife Financial, PruLife, CocoLife, etc.
  • Others

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